Popular hands-on demonstrations of optics and photonics technology including lasers and next-generation lighting drew visitors to the SPIE booth at the USA Science and Engineering Festival in Washington, D.C., 28-29 April.

Hosted by Lockheed Martin in cooperation with more than 500 science organizations, the festival drew more than 150,000 visitors to the Walter E. Washington Convention Center over three days. SPIE, the international society for optics and photonics, was an Official Partner of the festival.

SPIE participated in the Festival Finale Expo kick-off with an invitation-only “Sneak Peek Friday” on 27 April for underserved schools, homeschoolers, military families, and House and Senate members.

The SPIE booth featuring a giant kaleidoscope, laser graffiti, and ultraviolet beads was one of more than 500 exhibits offering hands-on activities for students of all ages.

SPIE Three Rivers Student Chapter members Cody Shukis, Josh Turner, Matt Bradnan, and Kimberly Amaya helped staff the SPIE booth, along with SPIE Fellows Carmiña Londoño and Mike Postek and society members Andrea Rosales-Garcia and Christopher Baldwin.

The USA Science and Engineering Festival supports the objectives of the Race to the Top initiative led by the U.S. Department of Education. The campaign emphasizes the need for:

    Designing and implementing rigorous standards and high-quality assessments
    Attracting and keeping effective teachers and leaders in America’s classrooms
    Supporting data systems that inform decisions and improve instruction
    Using innovation and effective approaches to turn -around struggling schools
    Demonstrating and sustaining education reform.

SPIE programs target similar objectives to further science, technology, engineering, and mathematics (STEM) education. Among them:

    More than $ 440,000 in scholarships and educational outreach grants funded annually through the SPIE Educational Fund
    Student Chapters and professional development programs
    Tools for educators and students including hands-on projects, videos, and posters
    Support for global programs such as Active Learning in Optics and Photonics, the Winter College in Optics and other programs at the International Centre for Theoretical Physics, and programs providing free access to content in the SPIE Digital Library
    Visiting Lecturer programs.

About SPIE

SPIE is the international society for optics and photonics, a not-for-profit organization founded in 1955 to advance light-based technologies. The Society serves nearly 225,000 constituents from approximately 150 countries, offering conferences, continuing education, books, journals, and a digital library in support of interdisciplinary information exchange, professional growth, and patent precedent. SPIE provided over $ 2.5 million in support of education and outreach programs in 2011.

Foremost European investment competition to take place in Dublin in July – NDRC

Investing in Science 2012, 11th July 2012, Guinness Storehouse

Science-based start-ups and investors invited to register their interest at http://www.investinginscience.com

Twelve of Europes best science start-ups will gather in the Guinness Storehouse in Dublin this July in front of an international panel of investors for Investing in Science 2012, as part of the Euroscience Open Forum 2012 (ESOF 2012).

Led by Irelands NDRC (National Digital Research Centre), Investing in Science 2012 will bring science-based start-ups from around Europe together with international investors who recognise the intellectual and commercial potential of their next-generation research and pioneering products.

Twelve start-ups will be chosen from a Europe-wide competition that was launched this month. An international panel of investment-focused judges will pick the strongest ideas with the winners pitching to venture capitalists and angel investors in Dublin on July 11th. Any interested science-based start-up is invited to apply at http://www.investinginscience.com before June 1st 2012.

Any investor interested in the hottest early-stage start-ups coming out of the continents universities and research institution is invited to register to attend with a high caliber and high net-worth groups of VCs already confirmed.

Investing in Science 2012 is a one day NDRC event as part of the prestigious Euroscience Open Forum 2012 Dublin and run in conjunction with European Tech Tour.

Speaking about the event, NDRCs CEO, Ben Hurley said:

At Investing in Science, the sharpest investors will meet the hottest science start-ups.

NDRC collaborates with research groups and start-ups to commercialise science inspired ideas; to date we have worked with and invested in over 80 ventures, and we are delighted to be holding the first Investing in Science event as a concentration of connections and information on the best science start-up prospects. I would encourage any science start-up who believes their company and their ideas stand out from the crowd to log onto http://www.investinginscience.com and register immediately.

Investors who want to avail of the opportunity to become part of Europes economic and intellectual supercollider should also sign up to attend.

ESOF 2012 Director David Fahy, said:

Investing in Science is a great addition to the Euroscience Open Forum this year. Alongside our busy conference agenda, the Investing in Science competition and event will add a commercial dimension, bringing into focus the potential commercial impact of science to the Forum.

Investors who choose to attend Investing in Science will also have the opportunity to participate in the full 5 day event and to hear from speakers including Nobel Prize winner; Jules Hoffmann, Craig Venter, James Watson, Bob Geldof, and many more.

Ends

About the event:

About NDRC

NDRC (National Digital Research Centre) is an independent enterprise dedicated to the acceleration of research from ideas to income. NDRCs investment programmes enable innovators, entrepreneurs, researchers and companies to translate promising ideas and intellectual property into income generating products and high growth businesses. With a dedicated commercialisation team, enterprise space for teams to work alongside other digital innovation projects, and an investment fund, NDRC works to increase the rate of innovation, with a strong focus on the creation of market capital. NDRCs team includes executives with experience spanning start-ups, multinational companies, venture capital investment and research. Working in collaboration with industry and a range of investment partners, NDRC announced in October 2011 that it has secured commercial investments of 4.8 million to date in NDRC-backed technologies and ventures.

The Euroscience Open Forum 2012 (ESOF 2012)

The Euroscience Open Forum 2012 (ESOF 2012) is Europes largest, general science meeting and is held in a leading Europe city every two years. ESOF 2012 will be hosted in Dublin from July 11th-15th , 2012. ESOF is an interdisciplinary, pan-European meeting, held under the auspices of Euroscience, which aims to:

    Showcase the latest advances in science and technology;
    Promote a dialogue on the role of science and technology in society and public policy;
    Stimulate and provoke public interest, excitement and debate about science and technology.

Website: http://www.esof2012.org

European Tech Tour Association

The European Tech Tour Association is an independent, not for profit organisation committed to the development of emerging technology companies from Europe. Their contribution to the high tech industry is through the development of European regional Tech Tours and Vertical Industry Summits that bring together the entire technology ecosystem of local and global players.

Media Information

Tim Kinsella / Mike Miley Tel. +353 1 703 8600; tim(at)mkc(dot)ie, mike(at)mkc(dot)ie

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As talk of peace between Israeli and Palestinian leaders continue, Israeli Prime Minister Netanyahu promises that he will strive for peace within one year. Palestinian Authority President Abbas participated last week in face to face discussions also hoping to reach a peaceful settlement within one year that will result in the emergence of an independent, democratic, and viable Palestinian state living side by side in peace and security with Israel and its other neighbors.

Indeed, hope for a negotiated peace once again begins to gain momentum; a very timely and highly compelling documentary about the conflict releases in October. Little Town of Bethlehem from EthnoGraphic Media (EGM) addresses the growing nonviolence movement in Palestine and Israel.

The film tells the story of three courageous men from opposite sides of the conflict who, at great personal cost, have already discovered the key to a nonviolent resolution to this seemingly intractable conflict. Produced by Mart Green, directed by Jim Hanon, and filmed on location in the West Bank, Tel Aviv, and Jerusalem, Little Town of Bethlehem brings awareness to a growing nonviolent movement in the Middle East that rarely, if ever, makes international headlines.

On September 21st, EGM will launch its international grassroots campus screening campaign for Little Town of Bethlehem. At nine of these screenings faculty experts will join the films three protagonists, director, and producer in discussions around nonviolent solutions to the ongoing conflict. Beyond that, more than 150 colleges and universities in the US, Australia, New Zealand, Palestine, Israel, India as well as the EU have committed to campus screenings beginning in late September.

The protagonists are Sami Awad, a Palestinian Christian whose grandfather was killed in Jerusalem in 1948. Today he is the executive director of Holy Land Trust, a non-profit organization that promotes Palestinian independence through peaceful means. Yonatan Shapira is an Israeli Jew whose grandparents were Zionist settlers who witnessed the birth of the Israeli nation. Today he is an outspoken advocate for the nonviolent peace movement, both in his homeland and abroad. Ahmad Al’ Azzeh is a Palestinian Muslim who has lived his entire life in the Azzeh refugee camp in Bethlehem. Today, Ahmad heads the nonviolence program at Holy Land Trust, where he trains others in the methods of peaceful activism.

Little Town of Bethlehem honestly and respectfully shares Samis, Yonatans, and Ahmads stories. With all three men referencing both Martin Luther King, Jr. and Mahatma Gandhi during individual interviews, it is clear that their words, thoughts, and actions on nonviolence still profoundly impact todays nonviolent movement. Little Town of Bethlehem is not just about educating and inspiring viewers, this film raises the question, can the cycle of violence be broken?

View the trailer at http://littletownofbethlehem.org

Press release distribution by M3 New Media, Oklahoma’s Online Digital PR Firm

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In conjunction with Teacher Appreciation Week, mobile and digital study service StudyBlue helps students say thanks a latte to teachers with the Cards For Teachers annual recognition program. From May 7 through May 31, students are invited to visit the Cards For Teachers site and send digital thank-you messages to teachers and school staff who have made a difference in their lives. From those who are recognized, StudyBlue will randomly select 300 educators to receive a gift card for a free latte.

Educators are busy they dont often pause to think of themselves and dont get thanked enough for all the good work they do, said Becky Splitt, CEO of StudyBlue. The very best teachers motivate and encourage students to achieve their goals, and we hope this opportunity inspires those students to thank their teachers in return.

By adding a social twist, a simple, one-click template and some free lattes, StudyBlue is encouraging students of all ages to stop for a minute and thank their teachers. Once a student hits high school, or even as early as middle school, its no longer cool to thank a teacher, said Splitt. Our hope is to make it easy and fun for students to honor educators who have been a positive influence in their lives. And in turn recognize the best educators who dont hear it enough, especially at the middle and high school levels.

The Cards For Teachers program is open to everyone, including students, former students and parents. In addition, any teacher or school staff member may be recognized. With one click, a digital thank-you card is created and displayed on the Cards For Teachers virtual wall of thanks. The message is also emailed to the deserving educator with a digital badge they can display with pride on Pinterest and other social media outlets. We hope this becomes a badge of honor, said Splitt. StudyBlue will deliver a $ 5 coffee card to the 300 lucky teachers when the program concludes at the end of May.

Held during the second week of May, Teacher Appreciation Week is an opportunity to celebrate educators. May 8th marks Teacher Appreciation Day, when students and parents often thank their teachers with cards, small gifts and other tokens of gratitude.

About StudyBlue

StudyBlue delivers the mobile and digital study service that helps students learn the stuff teachers teach, for free. StudyBlue provides a Digital Backpack for students to store, study, share and ultimately master course material working alone or together. Flashcards with images and audio, cloud storage for notes, personalized practice quizzes and free mobile apps are among the tools offered. For more information, visit http://www.studyblue.com.

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This week, Red Tricycle, a digital city guide for parents, launched its first-ever New York City community and newsletter edition. The San Francisco-based media company, which has built a loyal following on the West Coast, delivering 600,000 pint-sized email newsletters per week to families in San Francisco, Los Angeles, Seattle, Portland and San Diego, is now pedaling to the biggest media sandbox on the East Coast the Big Apple!

To celebrate the launch of Red Tricycle NY, New York families are encouraged to look out for the Red Tricycle Party in the Park Tour to arrive in their neighborhoods.

On Friday, May 4th, Red Tricycles ice cream truck will be parked outside various kid-friendly parks and locations, offering free popsicles, balloons and lollipops. Locations to include:

Friday, May 4th Downtown/Midtown

10:00 – 10:30am    Estella:493 6th Avenue, Karma Kids Yoga: 104 W 14th St, 10011

11:00 – 11:30am    Washington Square (with NYC Dads Group) 10012

12:00 – 12:30pm    Pink Olive: 439 East 9th Street, New York, NY 10009

1:00 – 1:30pm        Citybabes: 52 Mercer Street, New York, NY 10013

2:00 – 2:30pm        Kidville Tribecca 200 Church Street, New York, NY 10013

For additional stops on the tour,and to make sure the truck is running on schedule, follow Red Tricycle on Twitter @Red_Tricycle for real time updates on the location for each stop! To join Red Tricycle New York, go to http://www.redtri.com/new-york

About Red Tricycle:

Founded in 2010, Red Tricycle is a digital media company that provides authoritative, localized content (things to see, eat, and do with kids in a city) to its growing online community of busy urban moms through a variety of communication devices: email, website, social media, RSS, mobile. Their mission is simple: To help parents have more fun with their kids.

http://www.redtri.com/new-york

The International Songwriting Competition (ISC), the world’s foremost global songwriting event, is pleased to announce its 2011 winners. ISCs Grand Prize is awarded to New Zealand native Kimbra for her song Cameo Lover, entered in the Pop/Top 40 category. Kimbra also holds the distinction of having won First Place in the Pop/Top 40 category in 2010 for her song Settle Down. The Grand Prize winner takes home $ 25,000 in cash (US) and an additional $ 25,000 in merchandise and services.

Called the songwriting competition to take note of by the New York Times, ISC was

established in 2002 and awards more than $ 150,000 in cash and prizes to amateur and

professional songwriters around the globe. This year was the most competitive of any year

in terms of quantity and quality of entries, and winners were selected from over 16,000 songs

submitted from 112 countries worldwide. Judges included iconic artists Tom Waits, Jeff Beck,

McCoy Tyner, Kelly Clarkson, Janelle Monae, Ozzy Osbourne, Lucinda Williams, Tori Amos,

Wynonna, Keane, and many more. In addition to the high-profile artists, the roster of judges

also included five record label presidents as well as other industry leaders, offering songwriters

the unprecedented opportunity to have their music heard by influential decision-makers. See

below for the complete list of judges.

For a complete list of 2011 ISC winners and to hear the winning songs, go to http://www.songwritingcompetition.com/winners

Winning ISC’s highest honor is New Zealand’s latest export, the quirky and wonderfully eclectic artist Kimbra. Kimbra has recently exploded onto the international music charts as the featured singer on Australian artist Gotye’s current #1 hit song, “Somebody That I Used To Know.” Her recent TV performances with Gotye on Jimmy Kimmel Live and Saturday Night Live were electrifying and introduced her to the US public, fortifying her meteoric rise to fame.

Only 22 years old, Kimbra began writing songs and performing at the age of 10. Spending her early years gigging around her native New Zealand, it was only once Kimbra borrowed a small eight-track recorder from her schools music department that her songwriting blossomed in earnest. Since then, she has made enormous strides in her career. Her debut album, Vows, was released in 2011 in New Zealand and Australia, and in its first week of release the album charted at #3 in New Zealand and #5 in Australia (peaking at #4 on the ARIA Charts). The album will be released in the US and Canada on May 22.

Accolades include winning the 2011 NZ Critics’ Choice awards and also the Best Female Artist for Cameo Lover at the 2011 ARIA awards.

Even at such a young age, Kimbra already possesses great maturity and musical sophistication. Candace Avery, the Founder and Director of ISC, says this of Kimbra:

We first became aware of Kimbra in 2010 when she entered ISC and won First Place in the Pop/Top 40 category with her song Settle Down. At that time we knew she was one of those artists who had “it”. As a songwriter, her eclectic and somewhat quirky songwriting made her stand out. As an artist, she brings her songs to life with her unique vocal styling and compelling stage presence. Kimbra is rapidly establishing herself as a significant talent and a fresh and exciting new voice on the international music scene. We are proud to have her as our 2011 Grand Prize winner.

To download low-res photos of all winners, go to http://www.songwritingcompetition.com/winners

For high-res photos, please contact Candace Avery at cavery(at)songwritingcompetition(dot)com

In addition to the Grand Prize winner, many other deserving songwriters also share the spotlight for winning their respective categories in ISC 2011. These winners represent diverse cultures and range from talented amateurs to seasoned songwriting veterans. See below for a complete list of ISC 2011 winners.

Applauded for its high caliber of judges, ISC compiled a stellar panel of judges for the 2011 competition, including:

Recording Artists: Tom Waits; Tori Amos; Jeff Beck; Lucinda Williams; My Morning Jacket; Kelly Clarkson; Ozzy Osbourne; Keane; McCoy Tyner; Wynonna; Francesca Battistelli; Janelle Monae; Billy Currington; Tegan and Sara; Massive Attack; Simon Le Bon and Roger Taylor (Duran Duran); Michael W. Smith; Alejandro Sanz; Johnny Clegg; Jeremy Camp; Ray Wylie Hubbard; John Mayall; Craig Morgan; Basement Jaxx; James Cotton; Sandra Bernhard; Trombone Shorty; Robert Earl Keen; Black Francis (The Pixies); Mose Allison; Robert Smith (The Cure); Amadou & Mariam; Darryl McDaniels (Run D.M.C.); Toots Hibbert (Toots & The Maytals); and Matt Thiessen (Relient K)

Industry Executives: Monte Lipman (President, Universal Republic Records); David Massey (President, Mercury Records); Brian Malouf (VP A&R, Walt Disney Records); Bruce Iglauer (Founder/President, Alligator Records); Angel Carrasco (Sr. VP A&R, Latin America, Sony/BMG); Ric Arboit (President, Nettwerk Music Group); Anastasia Brown (Music Supervisor, FORMAT); Dr. Demento (Radio Host, The Dr. Demento Show); Allison Jones (VP of A&R, Big Machine Label Group); Steve Lillywhite (Producer); Dan Storper (President, Putamayo World Music Records and Putumayo Kids); Kim Buie (A&R and Artist Manager, Thirty Tigers); Douglas C. Cohn (Sr. VP, Music Marketing & Talent, Nickelodeon); Trevor Jerideau (VP of A&R, RCA Records); Antony Bland (Co-Owner, CandyShop Management); Steve Smith (VP of A&R, Aware Records); Leib Ostrow (Founder/CEO, Music For Little People); and Cory Robbins (Founder/President, Robbins Entertainment)

Sponsors included: Presonus, Lowden Guitars, Sennheiser, Posse, Mrs. Fields Cookies, ASCAP, Berklee College Of Music, D’Addario, Thayers, Onlinegigs, SongU.com, The Music Business Registry, SongTrust, Independent Mastering, Indie Venue Bible, George Stein, Esq., Sonicbids, Taxi, and music Submit.

ISC is now accepting entries for 2012. Go to http://www.songwritingcompetition.com for more information and an entry form.

The complete list of ISC 2011 winners is as follows:

Grand Prize

Cameo Lover – Kimbra (Auckland, New Zealand)

AAA (Adult Album Alternative)

First Place

Celia – Anna Heiberg Macdonald (Annah Mac) – Auckland, New Zealand

Second Place

For What It’s Worth – Maggie Eckford, Nathan Finochio – Nashville, TN, USA

Third Place

All My Love Is Gone – Dallas Frasca, Jeff Curran, Pete McDonald (Dallas Frasca) – Melbourne, VIC, Australia

Honorable Mention

Everybody’s Lost Someone – Matt Joe Gow (The Dead Leaves) – Melbourne, VIC, Australia

L.A. Can Wait – Michael Tiernan – San Diego, CA, USA

Les Filles Francaises – Gavin Duffy, Lewis Parker (The Jude) – London, England

Moonshine – Todd Michaelsen (My Pet Dragon) – New York, NY, USA

One More Last Chance – Tim Chapman London, England

RGB – Nuno Goncalves, Sonia Tavares (The Gift) – Alcobaça, Portugal

Start All Over Again – Brendan Cooney, Ryan Cooney, Dave Mozdzanowski, Shea Brennan (The Gallery) – Wilbraham, MA, USA

Steer – Missy Higgins – Melbourne, VIC, Australia

The Taste Randy Bergida – Brooklyn, NY, USA

Walkaway Andy Morse (Radiogramme) – Swansea, Wales

Wheels of Thunder – Gustavo Galindo Mexico City, Mexico

You Can Mark Lang, Chris Helm (Skipping Girl Vinegar) Melbourne, VIC, USA

Adult Contemporary (AC)

First Place

Arrow – Adrianne Gonzalez, Gabriel Mann (The Rescues) – Los Angeles, CA, USA

Second Place

Until I Found You Kurtis John Los Angeles, CA, USA

Third Pla

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For the first time in its history, iCRco, a global leader in providing innovative digital x-ray solutions, will be exhibiting at the São Paulo Radiological Meeting (JPR) in São Paulo, Brazil, May 3-6.

The JPR conference is the premier event on medical imaging in Latin America and the fourth largest in the world.

Currently, we provide medical imaging technology to facilities in 70 other countries and we have five offices worldwide, said Jared Houk, Global Director of Strategic Marketing and Business Development. Our presence in Brazil at this time reflects both the powerful emergence of the Latin American influence worldwide as well as our own goal of providing affordable, superior medical imaging technology wherever it is needed in the world.

In São Paulo, attendees will be able to review iCRcos iCR3600, the most affordable CR in the market. The iCR3600 received an “A” rating in all technology, sales and service fields in the 2009 KLAS Medical Imaging Buyer’s Guide.

The multiple benefits in the iCR3600 are due in part to the True Flat Scan Path technology, which ensures the phosphor plate never leaves the cassette to avoid any plate handling, damage or wear during the scan process.

Our first step with any new market is to fully understand how our customers plan to use our products because international applications vary. Rather than try to have them conform to our products, we can create individualized approaches to use that create maximum efficiencies, said Houk.

About iCRco

Founded in 1990 by Stephen Neushul, iCRco has introduced several innovative technologies with its direct digital radiography, computed radiography, film digitizer and PACS product lines. In 2002, iCRco introduced the first computed radiography machine to have True Flat Scan Path technology. Today, iCRco continues to lead its medical imaging categories through the development of innovative digital x-ray imaging solutions, including a complete suite of x-ray imaging hardware, PACS, imaging software and integrated solutions for the medical, orthopedic, womens health, chiropractic, veterinary and non-destructive testing markets.

iCRco is proud to be the choice of United States Military for portable digital imaging and received straight A’s in all fields in the 2009 KLAS Medical Imaging Buyer’s Guide.

Attendees to the JPR conference at Transamerica Expo Center, in São Paulo, Brazil May 3-6 can see iCRco products and services at booth no. 112. For more information, contact Felipe Carrera, iCRco Latin America Regional Sales Manager, at (310) 921-9559 x 250 or at fcarrera(at)icrcompany(dot)com.

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Today, award-winning author Tony Northrup released his best-selling photography book, Tony Northrup’s DSLR Book: How to Create Stunning Digital Photography, to Apple’s iBookStore. Previously available in paperback, Amazon Kindle, and Barnes & Noble Nook formats, the unique book has already reached more than 100,000 readers.

The power of the Apple iBookstore enables a feature not available on the other formats: integrated video training that is available without an Internet connection. In addition to more than 250 pages of text and 375 sample photos, Stunning Digital Photography includes more than an hour of instructional video. Each video lesson can be viewed on the reader’s iPhone, iPad, or iPod.

Since the initial release on Amazon four months ago, readers have received ten free updates adding text, pictures, and videos, with many more planned for the future. The commitment to continual updates prevents the book from becoming outdated as new photography trends and camera features emerge. Existing readers can download updated versions of the book for free. Because the book covers all major forms of photography in great depth, it is the last photography book most readers will ever need to buy.

At the end of each chapter, the book provides optional exercises for the students to complete to gain hands-on experience. To provide the experience of a virtual photography class, students share pictures and ask the author questions on the authors Facebook page.

Stunning Digital Photography currently has 45 reviews at Amazon.com and an average review of 4.7 out of 5. Highlights from these reviews show the impact of these innovations:

With several hours of excellent how-to videos included along with his well-written text and superb images, Tony delivers a novel, effective and entirely engaging method for sharing his unique photographic insight. He communicates his enthusiasm for the art and craft of making images as he takes the student with him on location in his beautifully rendered videos. I found myself pausing a video, going to the text to confirm an idea or camera setting, checking them on my camera, and returning to the video for follow through. Jefferson from Maine

The constant updates the author is committed to is amazing. Just yesterday, months after its release, I saw a new video added PlanetRegin from Jacksonville

The videos in the ebook are also very insightful (thank you Tony for that, I’m more of a visual person, so they really helped put things to perspective- the more videos the better). le8 from Michigan

The author breaks everything down into easy to understand concepts and the addition of the videos really helps clarify things. Photography can be very complex for a beginner and this book and collection of videos and illustrations simplifies it. Jen from Atlanta

About Tony Northrup

Award-winning author Tony Northrup has published more than 30 educational books for Microsoft Press, OReilly, and Wiley. As a photographer, his photos have been featured on national magazine covers, book covers, CD covers, TV shows, calendars, and much more. As a video instructor, Tony has created dozens of hours of video training courses for LearnKey, InfiniteSkills, and Microsoft Learning.

For more information on Tony Northrup, visit the Northrup Photography Facebook page, follow him on Twitter at @TonyNorthrup, view his photography portfolio at http://www.NorthrupPhotography.com, and browse his stock photo library at http://www.northrup.org.

Common sense says to “build your email list”; if the list grows so do exposure rates and overall sales. Todays DigitalMarketer.com article said that marketers who want to add more subscribers often resort to expensive and unproven traffic-generating tricks, hoping that a larger group of website visitors will naturally lead to more opt-ins.

Digital Marketer is solving the dilemma with a special RAW Training course called How to Double Your Subscriber List Without Doubling Your Traffic. Conversions are its main focus, instead of aiming for sheer traffic numbers like a typical list-boosting strategy would. The article said that expert marketing strategists from DM have come up with ten best practices for doubling the opt-ins from the traffic thats already visiting a website.

RAW Trainings from Digital Marketer are live webinars that are centered around a specific subject are offered to Digital Marketer Labs members. The webinars are presented by a DM guru who answers questions in real time from participating viewers. The webinars are recorded for longevity, and offered on DigitalMarketer.com to view at any time.

The Double Your List training course includes explanations of topics like squeeze pages, landing page designs, and lead magnets. Each topic includes information on what works and what doesnt. The article said executing the best practices provided by the course will make email lists grow like a weed. Thats some major motivation to learn how to build an email list, said the article.

Digital Marketer releases informational resources to help businesses and entrepreneurs gain insight and intuitiveness on the trends, data, and strategies that can take them to the top of their industry. Through training courses, strategic plans, blogs, and Special Reports, Digital Marketer assists anyone in their business-building needs. For more information, visit DigitalMarketer.com.

The article said marketers need to have an effective, influential subscriber list strategy that maximizes the efforts of the preferred mode of communication. It should be easy to give people what they want, but improvements can be more complex than they would seem.

Simplify things with Digital Marketers Double Your List RAW Training and be confident that the adjustments and improvements will instantly produce results, said the article. Digital Marketers extensive research and analysis have developed into ten trusted strategies for boosting conversions. The article said, When youre ready to find out how to build your email list without sacrificing a marketing budget on increasing traffic, the Double Your List RAW Training will deliver the ultimate payoff.

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Eat|See|Hear (http://www.eatseehear.com), LA’s premier outdoor movie, food truck and live music event series, today announced its 2012 schedule for summer fun. Starting Memorial Day weekend thru September 15th, residents, visitors and families in the greater Los Angeles area will be able to visit their local parks and other community venues to watch Americas most beloved movies while dining on the most popular food truck fare and listening to up and coming bands from the local music scene. Advanced passes for the first two dates will be sold online starting on Friday, April 20 at 12 noon http://eatseehear.inticketing.com/events.

Featuring the only three-story high, 52-foot wide inflatable movie screen west of the Mississippi, Eat|See|Hear offers an unrivaled outdoor movie experience with digital HD projection and state of the art line-array audio. Each movie will be projected onto a Harkness motion picture screen surface called AIRSCREEN, the original inflatable movie projection screen which provides a top quality, crisp, clear image resulting in an enjoyable experience for everyone. Prior to each movie, local up and coming bands will perform live and popular food trucks will provide great food to round out the fun.

This summer, were inviting Angelenos to forget the fear and anxiety of our day-to-day lives and get outside to share a laugh and a smile with their neighbors, said Sharon Sperber, Co-Producer at Eat|See|Hear. The Eat|See|Hear movie schedule is filled with some of the best comedy and feel-good films, transporting people to a world where life is funny, the guy gets the girl and everyone leaves feeling better than when they arrived.

Advanced passes will go on sale on Friday, April 20 for $ 10 each and can be purchased online at http://eatseehear.inticketing.com/events. There will also be a limited amount of Fashionably Late seats available online for $ 20, which will be premium reserved seats in a desirable area of the venue. A limited amount of passes will also be available for $ 10 at the door (cash only, no credit cards). Parking will vary from venue to venue so guests are encouraged to check the event website for specific parking info prior to each event.

Typical Event Schedule

    5:30 p.m. Doors open
    7:00 p.m. Band performs
    8:30 p.m. Movie begins
    10:00-11:00 p.m. Event concludes (depending on length of movie)

Eat|See|Hear Summer 2012 Schedule of Events*

DATES / VENUES / MOVIES

May 26 – Anchorman

Memorial Greek Amphitheater

Santa Monica High School

601 Pico Blvd.

Santa Monica, CA 90401    

June 2 – The Wedding Singer

Centennial Square

Pasadena City Hall

100 North Garfield Ave.

Pasadena, CA 91101    

June 9 – Pee Wees Big Adventure

LOCATION TBD

June 16 – The Goonies

Bloch Field

Port of Los Angeles

1500 S Harbor Blvd.

San Pedro, CA 90731    

June 23 – The Big Lebowski

Memorial Greek Amphitheater

Santa Monica High School

601 Pico Blvd.

Santa Monica, CA 90401    

June 30 – Zoolander

Paul Revere Charter Middle School

1450 Allenford Ave.

Los Angeles, CA 90049    

July 7 – Dazed & Confused    

FIDM / Grand Hope Park

919 South Grand Ave.

Los Angeles, CA 90015

July 14 – Kill Bill

LOCATION TBD

July 21 – Tommy Boy

North Hollywood Recreation Center

11430 Chandler Blvd.

North Hollywood, CA 91601    

July 28 – Princess Bride

Paul Revere Charter Middle School

1450 Allenford Ave.

Los Angeles, CA 90049    

August 4 – Purple Rain

Marina Green Park

386 East Shoreline Dr.

Long Beach, CA 90802    

August 11 – Friday

Hollywood Recreation Center

1122 Cole Avenue

Los Angeles, CA 90038    

August 18 – Ghostbusters    

La Cienega Park

8400 Gregory Way

Beverly Hills, CA 90211    

August 25 – Pretty in Pink    

Marina Green Park

386 East Shoreline Dr.

Long Beach, CA 90802    

September 1 – Fast Times at Ridgemont High

LOCATION TBD

September 8 – Northridge, CA 91324    

The Three Amigos

Northridge City Little League Park

18805 Devonshire St.

September 15 – The Karate Kid

Westwood Recreation Center

1350 South Sepulveda Blvd.

Los Angeles, CA 90025    

*Venues subject to change check http://www.eatseehear.com for possible updates to the schedule.

For more information about the Eat|See|Hear summer event series, consumers are encouraged to visit the Eat|See|Hear website, as well as the Eat|See|Hear Facebook page and Twitter feed (@EatSeeHear) for the latest updates.

About Eat|See|Hear

Eat|See|Hear (http://www.eatseehear.com) LA’s PREMIER outdoor movie, food truck and live music series that brings an evening of fun to Los Angeles-area venues each summer. Featuring up and coming bands from the local music scene, the hottest food trucks and the only 3-story high, 52-foot wide inflatable movie screen west of the Mississippi with the highest quality HD-projection and digital surround sound, the Eat|See|Hear series promises an enjoyable movie-going experience for everyone. Eat|See|Hear is produced by The Open Air Society, an organization dedicated to creating compelling, fun, and communal outdoor experiences in Los Angeles area for people of all ages. The Open Air Society is a collaboration between LA-based Trailhead Marketing, Inc. and Hollywood Outdoor Movies.

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